Study of "Sake"

Hidetoshi Nakata, who was one of the worldly-famous football players, has now become a professional “Sake” promoter. After retiring, he began to travel across the world, and it has been years since he launched a journey across the countries of Japan: he is studying and enjoying traditional performance art and craft, especially the ones firmly rooted in each local place.

I respect his global viewpoint and incredible ability to communicate borderlessly with people, as well as his multiple language command. It is this worldwide field of vision and skill that cast his eyes back into the things unique in Japan. In the middle of these local experiences, he finally took a tremendous interest in “Sake,” a Japanese alcoholic drink made from fermented rice.

Joined with a certain company, he contributed to producing a very interesting app named “Sakenomy.” What a fantastic name it is and how outstanding his sense of language is! “Sakenomy,” available to Japanese, Italy, and English, provides information on more than a thousand kind of Sake.

"Sakenomy" is a nice pun. In English, “nomy,” attached to the word ending, forms nouns referring to the science or study of a subject specified by the first element. Ultimately from from Greek, so many lexicons come into a stock of English vocabulary, such as astronomy, economy, taxonomy, gastronomy.

“Nomy” in Japanese means an act of drinking and there is a phrase that sounds exactly like “sakenomy.” The expression often refers to a person who constantly drinks and loves Sake. So this overlapping of both senses is what makes the app really fascinating!